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"\u003Cp\u003EAllison Baby UK Limited (\u201cwe\u201d or \u201cus\u201d) is committed to ensuring that your personal information is protected and that we meet our responsibilities under data protection and privacy law. This Privacy Notice (\u201cNotice\u201d) sets out how we use and protect any personal information that you give us when you use our website \u003Ca tabindex=\u00220\u0022 href=\u0022https:\/\/joiebaby.com\/uk\/\u0022\u003Ehttps:\/\/joiebaby.com\/uk\/\u003C\/a\u003E.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Ch5\u003E\u003Cstrong\u003EContact us\u003C\/strong\u003E\u003C\/h5\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cp\u003EIf you have any questions about this Notice, please feel free to contact us at \u003Ca tabindex=\u00220\u0022 href=\u0022mailto:customerservices.uk@joiebaby.com\u0022\u003Ecustomerservices.uk@joiebaby.com\u003C\/a\u003E\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cdiv class=\u0022cms-content-important\u0022\u003EHow we collect personal information from you\u003C\/div\u003E\r\n\u003Cp\u003EWe may collect personal information about you from various sources in three primary ways:\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Col\u003E\r\n\u003Cli\u003E\u003Cstrong\u003EYou Give Us Personal Information:\u003C\/strong\u003E We collect information from you when you submit it to us through our website, for example when you purchase one of our products, seek to register one of those products, or contact us with a request or query.\u003C\/li\u003E\r\n\u003Cli\u003E\u003Cstrong\u003EWe Collect Personal Information Automatically:\u003C\/strong\u003E We automatically collect certain types of information when you visit our website or purchase our products. For example, we automatically collect internet or other electronic network activity information when you use our website as otherwise described in this Notice.\u003C\/li\u003E\r\n\u003Cli\u003E\u003Cstrong\u003EWe Collect Personal Information from Other Sources:\u003C\/strong\u003E We may obtain information about you from outside sources. For example, we may receive information from third parties who provide services for us through cookies and other technologies as otherwise discussed in this Notice.\u003C\/li\u003E\r\n\u003C\/ol\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Ch5 class=\u0022cms-content-important\u0022\u003EWhat we collect\u003C\/h5\u003E\r\n\u003Cp\u003EWe collect the following categories of personal information about you:\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cul\u003E\r\n\u003Cli\u003EPersonal Identifiers, including your name and contact information (including email address, telephone number and home address);\u003C\/li\u003E\r\n\u003Cli\u003ECommercial information, such as payment card details and billing address;\u003C\/li\u003E\r\n\u003Cli\u003EProduct information (where you choose to register your purchase of a product with us), including model number, model name, serial number, date of purchase and date of manufacture;\u003C\/li\u003E\r\n\u003Cli\u003EInternet or other electronic network activity information, including the following:\r\n\u003Cul\u003E\r\n\u003Cli\u003EIP-address;\u003C\/li\u003E\r\n\u003Cli\u003EDate and time;\u003C\/li\u003E\r\n\u003Cli\u003EBrowser;\u003C\/li\u003E\r\n\u003Cli\u003EUser-agent;\u003C\/li\u003E\r\n\u003Cli\u003EOperating system of device in use;\u003C\/li\u003E\r\n\u003C\/ul\u003E\r\n\u003C\/li\u003E\r\n\u003Cli\u003EGeolocation Data; and\u003C\/li\u003E\r\n\u003Cli\u003EInferences such as your preferences and interests for use in creating a consumer profile.\u003C\/li\u003E\r\n\u003C\/ul\u003E\r\n\u003Cp\u003EWhen you make a purchase from our website, it is a contractual requirement that we obtain certain personal information from you in order for you to enter into a contract with us (i.e. name, email address, payment card details, billing address). If you choose not to provide this personal information, we will not be able to enter into a contract with you.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cp\u003EIn addition to the above-mentioned data, when you use our website, cookies and so called HTML5 storage objects may be placed on your computer\u2019s hard drive to the extent that you provide your consent to such cookies via the cookie-banner, which is displayed when visiting our website. Cookies and storage objects are small files that provide certain information to us and certain third parties. They serve the purpose of making our website services function, and making them more user friendly, more effective, tailored to your needs, and help us analyse website usage.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cp\u003EFor further information on cookies used by our website, please refer to our \u003Ca tabindex=\u00220\u0022 href=\u0022\/uk\/cookie-notice\u0022\u003ECookie Notice\u003C\/a\u003E.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cdiv class=\u0022cms-content-important\u0022\u003EWhy we collect personal information\u003C\/div\u003E\r\n\u003Cp\u003EWe use personal information that we collect about you for the following purposes:\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cul\u003E\r\n\u003Cli\u003ETo process orders, payments and returns you may place using our website;\u003C\/li\u003E\r\n\u003Cli\u003EIn order to register your product where you request us to do so, so that we can provide you with the latest information on your specific product;\u003C\/li\u003E\r\n\u003Cli\u003ETo assess and respond to any requests that you make by contacting us directly (e.g. via email);\u003C\/li\u003E\r\n\u003Cli\u003ETo investigate and enforce or defend legal claims (including debt collection, defence in the event of legal disputes or alleged violations of law or agreements);\u003C\/li\u003E\r\n\u003Cli\u003ETo the extent necessary to comply with legislation and\/or to protect the rights, property or safety of visitors to our website;\u003C\/li\u003E\r\n\u003Cli\u003ETo create and conduct analysis on statistics to improve the quality and safety of our products;\u003C\/li\u003E\r\n\u003Cli\u003ETo send our newsletters, personalized offers and advertising;\u003C\/li\u003E\r\n\u003Cli\u003ETo personalise your use of the website, and support processes relating to your use of the website;\u003C\/li\u003E\r\n\u003Cli\u003EFor maintenance and analytical purposes, so that we can optimize our experience and offers for you;\u003C\/li\u003E\r\n\u003Cli\u003EInternally, for record keeping purposes such as maintaining or servicing customer accounts;\u003C\/li\u003E\r\n\u003Cli\u003EShort term, transient uses such as behavioural advertising;\u003C\/li\u003E\r\n\u003Cli\u003ETo verify your information to protect against and prosecute those responsible for malicious, deceptive, fraudulent, or illegal activity;\u003C\/li\u003E\r\n\u003Cli\u003ETo address impairments to the operational functionality, and detecting security incidents on our systems;\u003C\/li\u003E\r\n\u003Cli\u003EInternally, for research related to technical development;\u003C\/li\u003E\r\n\u003C\/ul\u003E\r\n\u003Cp\u003ETo engage in a sale of all or part of our business, or if we were to go through a reorganization or merger.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cdiv class=\u0022cms-content-important\u0022\u003ELawful bases\u003C\/div\u003E\r\n\u003Cp\u003EWe will only use personal information when the law allows us to (i.e., where we have a \u2018lawful basis\u2019). Most commonly, we will use your personal information in the following circumstances:\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cul\u003E\r\n\u003Cli\u003EWhere it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests. For example, we have a legitimate interest in providing our services and furthering the development of our business;\u003C\/li\u003E\r\n\u003Cli\u003EWhere it is necessary for the performance of a contract with you; or\u003C\/li\u003E\r\n\u003Cli\u003EWhere it is necessary to comply with a legal obligation on us (for example, reporting to HM Revenue and Customs or Companies House).\u003C\/li\u003E\r\n\u003C\/ul\u003E\r\n\u003Cp\u003EIn some circumstances, we may ask for your consent to use your personal information for a specific purpose. In particular, we may obtain your consent before we send you any email marketing, including newsletters, personalised offers and advertisements which we think might interest you.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cp\u003EYou may unsubscribe from our email communications by following the instructions in any email that we send you, or you can withdraw your consent and request us to remove your personal information at any time by emailing us at \u003Ca tabindex=\u00220\u0022 href=\u0022mailto:customerservices.uk@joiebaby.com\u0022\u003Ecustomerservices.uk@joiebaby.com\u003C\/a\u003E\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cdiv class=\u0022cms-content-important\u0022\u003EHow long do we store personal information?\u003C\/div\u003E\r\n\u003Cp\u003EYour personal information is deleted as soon as it is no longer required for the purposes for which it was collected. The criteria we use to determine the retention period of personal information are: (i) the respective statutory retention period; (ii) our contractual and\/or business relationships with you; (iii) (potential) disputes; and (iv) any guidelines issued by relevant regulators. For example, due to commercial and tax regulations, we are obliged to save your address, payment data as far as processed by us, and data related to your order for a period of up to 6 years.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cp\u003EHowever, we may continue to store your data after the appropriate retention periods expire if necessary for the fulfilment of a contract, the initiation of a contract or to protect or defend our position or that of a third party.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cp\u003EWe review our retention periods for personal information on a regular basis. If you have any questions about our retention periods, please contact us by emailing us at \u003Ca tabindex=\u00220\u0022 href=\u0022mailto:customerservices.uk@joiebaby.com\u0022\u003Ecustomerservices.uk@joiebaby.com\u003C\/a\u003E. You may request erasure of your personal information at any time by contacting us as indicated below in the Your Privacy Rights section below.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cdiv class=\u0022cms-content-important\u0022\u003EPersonal information shared with third parties\u003C\/div\u003E\r\n\u003Cp\u003EBased on the purposes detailed in the above section \u201c\u003Cem\u003EWhy We Collect Personal Information\u003C\/em\u003E,\u201d your information may be passed on to the following categories of recipients:\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cul\u003E\r\n\u003Cli\u003Eservice providers, e.g. for the provision and hosting of the website;\u003C\/li\u003E\r\n\u003Cli\u003Eto potential purchasers as part of a sale, merger or acquisition, or other transfer of all or part of our assets including as part of a bankruptcy proceeding;\u003C\/li\u003E\r\n\u003Cli\u003Eour professional advisors, lawyers, accountants and auditors;\u003C\/li\u003E\r\n\u003Cli\u003Epursuant to a court order, or other legal process or as otherwise required or requested by law, regulation, or government authority programmes, or to protect our rights or the rights or safety of third parties;\u003C\/li\u003E\r\n\u003Cli\u003Ewith your consent or as otherwise disclosed at the time of data collection or sharing.\u003C\/li\u003E\r\n\u003C\/ul\u003E\r\n\u003Cp\u003EWe will not sell or rent your personal information to third parties.\u003C\/p\u003E\r\n\u003Ch4\u003E\u00a0\u003C\/h4\u003E\r\n\u003Cdiv class=\u0022cms-content-important\u0022\u003EInternational data transfers\u003C\/div\u003E\r\n\u003Cp\u003EWe may transfer your personal information to the third parties set out at Section 7 (\u003Cem\u003EPersonal Information Shared With Third Parties\u003C\/em\u003E) above, who may be located in countries outside of the UK. For your protection and the protection of your personal information, when we transfer personal information outside the UK, we will implement appropriate safeguards for such data transfers in accordance with legal requirements. For example, if we are making a transfer to a country that is not considered adequate under UK law, we will rely on appropriate safeguards such as standard contractual clauses to safeguard your personal information.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cdiv class=\u0022cms-content-important\u0022\u003EProfiling\u003C\/div\u003E\r\n\u003Cp\u003EWe may analyse your personal information to create a profile of your interests and preferences so that we can contact you with information relevant to you. We may make use of additional information about you when it is available from external sources to help us do this effectively. We may also use your personal information to detect and reduce fraud and credit risk.\u003C\/p\u003E\r\n\u003Cp\u003E\u003Cstrong\u003E\u003Cu\u003EYou have the right to object to such profiling at any time by contacting us\u003C\/u\u003E\u003C\/strong\u003E; however, in order to provide you with the best service experience we recommend that profiling is used to track your preferences.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cdiv class=\u0022cms-content-important\u0022\u003ELinks to other websites\u003C\/div\u003E\r\n\u003Cp\u003EOur website may contain links to other websites of interest. However, once you have used these links to leave our website, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this Privacy Notice. You should exercise caution and look at the privacy policy or notice applicable to the other websites.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cdiv class=\u0022cms-content-important\u0022\u003EYour privacy rights\u003C\/div\u003E\r\n\u003Cp\u003EUnder privacy laws, you have the following rights regarding your personal information:\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cul\u003E\r\n\u003Cli\u003ETo request access to the personal information we hold about you;\u003C\/li\u003E\r\n\u003Cli\u003ETo request that we rectify or erase your personal information;\u003C\/li\u003E\r\n\u003Cli\u003ETo request that we restrict the processing of your personal information;\u003C\/li\u003E\r\n\u003Cli\u003EUnder certain circumstances, to ask us to port personal information about you that you have provided to us to you or to a third party;\u003C\/li\u003E\r\n\u003Cli\u003ETo object to our processing of your personal information, in certain circumstances; and\u003C\/li\u003E\r\n\u003Cli\u003EWhere we previously obtained your consent to process your personal information, to withdraw consent to processing your personal information.\u003C\/li\u003E\r\n\u003C\/ul\u003E\r\n\u003Cp\u003ETo exercise your rights, please email \u003Ca tabindex=\u00220\u0022 href=\u0022mailto:info.uk@joiebaby.com\u0022\u003Ecustomerservices.uk@joiebaby.com\u003C\/a\u003E\u00a0Please provide the following details at a minimum so that we can identify you:\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cul\u003E\r\n\u003Cli\u003EName\u003C\/li\u003E\r\n\u003Cli\u003EPostal address\u003C\/li\u003E\r\n\u003Cli\u003EE-mail address\u003C\/li\u003E\r\n\u003C\/ul\u003E\r\n\u003Cp\u003EYou also have the right to lodge a complaint directly with the UK\u2019s data protection authority, the Information Commissioner\u2019s Office (ICO). The ICO can be contacted at \u003Ca tabindex=\u00220\u0022 href=\u0022https:\/\/ico.org.uk\/make-a-complaint\/\u0022\u003Ehttps:\/\/ico.org.uk\/make-a-complaint\/\u003C\/a\u003E.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cdiv class=\u0022cms-content-important\u0022\u003EUpdates to this privacy notice\u003C\/div\u003E\r\n\u003Cp\u003EWe may change this Privacy Notice from time to time by updating this page. You should check this page from time to time to ensure that you are up to date with our privacy practices.\u003C\/p\u003E\r\n\u003Cp\u003EIf we make any material changes to this Notice, we will use reasonable efforts to contact you.\u003C\/p\u003E\r\n\u003Cp\u003E\u00a0\u003C\/p\u003E\r\n\u003Cp\u003E\u003Cstrong\u003EThis Notice was last updated on 06\/02\/2023\u003C\/strong\u003E\u003Cstrong\u003E.\u003C\/strong\u003E\u003C\/p\u003E"